Ellie Goulding

Ellie Goulding, born Elena Jane Goulding in Hereford, England in 1986, enters the electronic music scene through her recent releases on Ninja Tune and The End Of Genesys, marking a departure from her established pop career. The British artist began releasing electronic tracks in February 2024, also operating under the alias Snowy Clarke. Her electronic output spans seven releases between 2024 and 2025, signaling an active transition into dance music production.

Goulding's electronic work encompasses melodic house & techno, dance/electro pop, and classic electro styles, with releases appearing on beatport top 100 charts. Her sound translates her pop sensibilities into house and techno frameworks, maintaining melodic elements while incorporating the rhythmic structures of dance music. The tracks blend her vocal background with electronic production techniques, creating dance floor material that bridges mainstream appeal with underground electronic music aesthetics across Ninja Tune's roster and The End Of Genesys catalog.