Rachel Row

Rachel Row is a Bulgarian singer and performer based in Sofia who began releasing electronic music in 2012. She operates her own eponymous label Rachel Row alongside releasing on Sofia, establishing herself as both an artist and label owner in the Bulgarian electronic music scene.

Rachel Row produces tech house and deep house tracks that range from driving peak-time techno to more experimental electronica. Her releases on Sofia and her self-titled imprint showcase a sound that moves between the dancefloor-focused energy of tech house and the more introspective territories of deep house and ambient electronica. Since her debut release in November 2012, she has maintained consistent output through 2024, with seven releases demonstrating her versatility across house and techno tempos while incorporating her background as a vocalist into her electronic productions.